- Houston , Texas, USA.
- Info@mbstrainingcenter.com
Prospecting & Lead Generation
This course is part of Social Development (Sales & Marketing)
Instructors: Tammy McAllister
150,434 already enrolled
12 modules
Learn the fundamentals.
30 -40 hours to complete
Spread over 2 to 3 weeks
Flexible schedule
Learn at your own pace
★★★★☆ 4.8
(4,274 reviews)
About the Course
Prospecting and lead generation is the method of making links that may lead to a sale or other promising result. The leads may come from various sources: the Internet, personal referrals, telephone calls, advertisements, events, or a purchase of lists of potential clients.
With our Prospecting and Lead Generation course, your participants will begin to see how important it is to develop a core set of sales skills. By looking at the way people interact, and seeing things in a new light, your participants will improve on almost every aspect of their sales strategy.
Course Objectives:
- Identify prospects
- Implement both traditional and new marketing methods
- Use the pipeline effectively
- Educate customers
- Track activity and make adjustments as needed
- Course Objectives
- Pre-Assignment
- Pre-Test
- Make It a Priority
- Identify Your Ideal Prospect
- Choose Prospecting Methods
- Make It a Habit
- Practical Illustration
- Review Questions
- Cold Calling
- Direct Mail
- Trade Shows
- Networking
- Practical Illustration
- Review Questions
- Social Networking
- Search Engine Marketing
- Email Marketing
- Display Advertising
- Practical Illustration
- Review Questions
- Become a Brand
- Webinars
- Blogs
- Engaging Video
- Practical Illustration
- Review Questions
- Limiting Channels
- Failure to Provide Value
- Failure to Connect
- Failure to Try
- Practical Illustration
- Review Questions
- Content Creation
- Stand Out from the Competition
- Fill Customer Needs
- Always Deliver on Promises
- Practical Illustration
- Review Questions
- Contact
- Meet
- Propose
- Close
- Practical Illustration
- Review Questions
- Know Your Leads
- Move Quickly
- Know How to Respond
- Set Future Meetings
- Practical Illustration
- Review Questions
- Use the Appropriate Tools
- Assess Your Advertising Sources
- Record Information about Leads
- Assess ROI
- Practical Illustration
- Review Questions
- Develop Relationships
- Show Genuine Interest
- Be Professional
- Show Reliability and Integrity
- Practical Illustration
- Review Questions
- Words from the Wise
- Lessons Learned
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Everything You Need to Know About the Course
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
The course typically takes 30-40 hours to complete, depending on your pace. The program is spread over 12 modules and can be completed in 3 weeks at 3 hours per week. You can also take the course at your own pace with flexible scheduling.
Yes, this course is designed for aspiring entrepreneurs, small business owners, and professionals transitioning into self-employment. It covers the fundamentals, as well as advanced strategies, to help you at any stage of your entrepreneurial journey.
In this workshop, you will learn how to start, manage, and grow a successful business. Topics include business planning, market analysis, employee management, securing financing, marketing strategies, and business growth techniques.
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
There are no specific prerequisites. Whether you're new to entrepreneurship or already running a business, this workshop will provide valuable insights and practical tools.
Yes, you will have access to the course materials and resources even after completion, so you can refer back to them as needed.
To enroll, simply visit the course registration page, fill out the form, and select your preferred payment option. You will receive immediate access to the course materials upon enrollment.
We offer a 30-day money-back guarantee. If you are not satisfied with the course within the first 30 days, you can request a full refund.
Yes! The course is designed with flexibility in mind. You can complete the modules at your own pace and choose a schedule that works for you.