- Houston , Texas, USA.
- Info@mbstrainingcenter.com
Media And Public Relations
This course is part of Intellectual Development
Instructors: Tammy McAllister
150,434 already enrolled
12 modules
Learn the fundamentals.
30 -40 hours to complete
Spread over 2 to 3 weeks
Flexible schedule
Learn at your own pace
★★★★☆ 4.8
(4,274 reviews)
About the Course
In this course, your participants will get knowledge they need to manage effectively their image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. This course is designed to provide practical and hands-on tools that will give your participants a skillset in dealing with the media and the public.
Media and Public Relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. The larger the scope the more people knows you and offers you opportunities.
Course Objectives:
- Network for success
- Manage “Meet and Great” opportunities
- Dress for success
- Write effectively
- Set goals
- Manage media relations
- Plan issue and crisis communication
- Use social media
- Deliver effective employee communication
- Course Objectives
- Creating an Effective Introduction
- Making a Great First Impression
- Practical Illustration
- Review Questions
- Minimizing Nervousness
- Using Business Cards Effectively
- Remembering Names
- Practical Illustration
- Review Questions
- The Three-Step Process
- The Four Levels of Conversation
- Case Study (I)
- Case Study (II)
- Practical Illustration
- Review Questions
- The Meaning of Colors
- Interpreting Common Dress Codes
- Deciding What to Wear
- Practical Illustration
- Review Questions
- Business Letters
- Writing Proposals
- Reports
- Executive Summaries
- Practical Illustration
- Review Questions
- Understanding Goals
- SMART Goals
- Helping Others with Goal Setting
- Practical Illustration
- Review Questions
- Television
- Web Presence, Blogs & the Internet
- Practical Illustration
- Review Questions
- Gauging the Impending Crisis Level
- Providing Feedback and Insights
- How Information Will Be Distributed
- Tracking the Overall Effect
- Practical Illustration
- Review Questions
- Blogs
- Wikis
- Podcasts
- Social Bookmarks
- RSS Feeds
- Practical Illustration
- Review Questions
- Verbal Communication
- Non-Verbal Communication Skills (Body Language)
- Email Etiquette
- Negotiation Skills
- Making an Impact
- Practical Illustration
- Review Questions
- Words from the Wise
Offered by
MBS Traing Center
Where Visionaries Grow and Succeed.
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The Entrepreneurship Workshop was an eye-opener for me. I gained practical insights into business planning and market analysis, which I was able to apply immediately to my startup. Highly recommended!
I took the Career Advancement course, and it transformed how I approach leadership and communication in my role. The interactive activities and real-world case studies were incredibly valuable.
I’ve attended multiple workshops, but the Business Excellence course stood out. The hands-on exercises and expert insights gave me a deeper understanding of how to improve my business operations.
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Everything You Need to Know About the Course
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
The course typically takes 30-40 hours to complete, depending on your pace. The program is spread over 12 modules and can be completed in 3 weeks at 3 hours per week. You can also take the course at your own pace with flexible scheduling.
Yes, this course is designed for aspiring entrepreneurs, small business owners, and professionals transitioning into self-employment. It covers the fundamentals, as well as advanced strategies, to help you at any stage of your entrepreneurial journey.
In this workshop, you will learn how to start, manage, and grow a successful business. Topics include business planning, market analysis, employee management, securing financing, marketing strategies, and business growth techniques.
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
There are no specific prerequisites. Whether you're new to entrepreneurship or already running a business, this workshop will provide valuable insights and practical tools.
Yes, you will have access to the course materials and resources even after completion, so you can refer back to them as needed.
To enroll, simply visit the course registration page, fill out the form, and select your preferred payment option. You will receive immediate access to the course materials upon enrollment.
We offer a 30-day money-back guarantee. If you are not satisfied with the course within the first 30 days, you can request a full refund.
Yes! The course is designed with flexibility in mind. You can complete the modules at your own pace and choose a schedule that works for you.
