- Houston , Texas, USA.
- Info@mbstrainingcenter.com
Internet Marketing Fundamentals
This course is part of Social Development (Sales & Marketing)
Instructors: Tammy McAllister
150,434 already enrolled
12 modules
Learn the fundamentals.
30 -40 hours to complete
Spread over 2 to 3 weeks
Flexible schedule
Learn at your own pace
★★★★☆ 4.8
(4,274 reviews)
About the Course
Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer’s dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience.
Internet Marketing Fundamentals will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing, and your participants will need to know how to utilize your great content. If you want your business to grow then your participants need to understand Internet Marketing Fundamentals.
Course Objectives:
- Know how to conduct market research
- Develop a workable internet marketing campaign
- Recognize your target market
- Understand your brand
- Grasp SEO and website characteristics
- Find and capture leads
- Course Objectives
- Pre-Assignment
- Pre-Test
- Strength
- Weaknesses
- Opportunities
- Threats
- Practical Illustration
- Review Questions
- Consume All Media
- Find the Right Price
- Product Development and Improvement
- Identify Your Target Audience
- Practical Illustration
- Review Questions
- Dynamic Content
- Engagement Builds Followers
- Constant Readiness
- The Time, the Place, the Media
- Practical Illustration
- Review Questions
- Every Interaction Counts
- Consistent Through all Media
- Unique Qualities
- Needs to be Actively Managed
- Practical Illustration
- Review Questions
- You Are Building a Community
- A Personal Touch
- Brand Champions
- Make it Easy to Share
- Practical Illustration
- Review Questions
- Content is King
- Blog and Interact
- Webinars
- Constant Monitoring
- Practical Illustration
- Review Questions
- Relevant and Original Content
- Keywords
- Value Proposition
- Linking
- Practical Illustration
- Review Questions
- SEO Optimization
- Landing Page
- Analytics
- Mobile and Tablet Friendly
- Practical Illustration
- Review Questions
- Lead Management and Generation
- Give Something Away
- Quality vs. Quantity
- Capture Repeat Customers
- Practical Illustration
- Review Questions
- Tailored for Your Audience
- Use Powerful Words
- The 4 W’s of a Campaign
- Monitor and Tweak
- Practical Illustration
- Review Questions
- Words from the Wise
- Lessons Learned
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Everything You Need to Know About the Course
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
The course typically takes 30-40 hours to complete, depending on your pace. The program is spread over 12 modules and can be completed in 3 weeks at 3 hours per week. You can also take the course at your own pace with flexible scheduling.
Yes, this course is designed for aspiring entrepreneurs, small business owners, and professionals transitioning into self-employment. It covers the fundamentals, as well as advanced strategies, to help you at any stage of your entrepreneurial journey.
In this workshop, you will learn how to start, manage, and grow a successful business. Topics include business planning, market analysis, employee management, securing financing, marketing strategies, and business growth techniques.
Yes! Upon successful completion of the course, you will receive a certificate that demonstrates your mastery of key entrepreneurial skills and knowledge.
There are no specific prerequisites. Whether you're new to entrepreneurship or already running a business, this workshop will provide valuable insights and practical tools.
Yes, you will have access to the course materials and resources even after completion, so you can refer back to them as needed.
To enroll, simply visit the course registration page, fill out the form, and select your preferred payment option. You will receive immediate access to the course materials upon enrollment.
We offer a 30-day money-back guarantee. If you are not satisfied with the course within the first 30 days, you can request a full refund.
Yes! The course is designed with flexibility in mind. You can complete the modules at your own pace and choose a schedule that works for you.